Yayasan Astra - Dharma Bhakti Astra Foundation (Yayasan Astra) is one of the implementers of PT Astra International Tbk's Corporate Social Responsibility (CSR), which was founded by the founder of Astra, William Soeryadjaya, on May 2, 1980. Yayasan Astra is the realization of Astra's ideals of "Prosperity with the Nation" as well as a form of commitment Astra to actively participate in building the nation, in line with the first point of Astra's philosophy, Catur Dharma, namely "Being a Beneficial Property for the Nation and the State". In the Astra Strategic Triple Roadmap, Yayasan Astra is part of one of Astra's Public Contributions, namely Astra Kreatif, which focuses on entrepreneurship programs.
Yayasan Astra provides training programs, mentoring, marketing facilitation, and financing facilitation to encourage MSMEs to become self-reliant.
Yayasan Astra - Yayasan Dharma Bhakti Astra seeks to encourage MSMEs from traditional industrial centers to modern industrial centers through the Leading Sector Program. By providing training, mentoring, marketing facilitation, and financing facilitation to MSMEs, it is hoped that MSMEs can achieve independence and advance to class and be sustainable.
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Yayasan Astra - Yayasan Dharma Bhakti Astra (Yayasan Astra) runs Astra's social responsibility programs with a focus on developing MSMEs. Both MSMEs are related or not related to Astra's business value chain, such as four-wheel and two-wheel public workshops, craftsmen, and farmers. Based on its Operating Values, namely Compassionate, Adaptive, Responsible and Excellent, Yayasan Astra provides training and assistance to MSMEs to advance to class and achieve independence.
View Yayasan Astra - Yayasan Dharma Bhakti Astra history details at HERE
Until December 2024, Yayasan Astra - Yayasan Dharma Bhakti Astra has accumulated coaching for
13.663 MSMEs involving 75.451 workers
Creating 384 Independent MSMEs, and Raising the Class to 1.425 MSMEs.
Note: Yayasan Astra - Yayasan Dharma Bhakti Astra developed the MSME Self-Assessment method, to measure the MSME class based on abilities in Production Management, Financial Management, HR Management, Marketing Management, and Environmental Management & CSR. Achievement of MSMEs Upgrading and MSME Mandiri using the standards contained in the assessment.