The growth of small and medium enterprises in Indonesia always has a good trend. Various people from various classes participate in starting and developing their business. The government and corporations as SMEs assistants are also active in providing development facilities.
It is not surprising that SMEs in Indonesia have always been the backbone of economic revival. According to the Central Statistics Agency, until now the number of SMEs in Indonesia has reached 64 million, or 99.9% of the total number of businesses operating in Indonesia. In addition, the Minister of Cooperatives and SMEs Teten Masduki also said that as many as 73 percent of Indonesian youth currently aspire to become businessman, not employees.
For the younger generation, talking about starting a business is not an easy matter. Starting from the initial steps to development may be a big risk. Therefore, the younger generation needs to have a solid handle of knowledge before starting to assemble their business.
Here are some tips that can help you in setting up a business to start,
1. Research and Prepare Mentally
Before start a business, it's very important to do research regarding the business you are interested in. Learn how this business starts, moves, develops, so as to estimate the direction that is good for the progress of your business. Mental preparation while doing research can also help your mindset in guiding the business going forward.
2. Form a Mindset and Add Insight Into business
Believing that anything can happen and continuing to look for opportunities ahead, is a way of thinking that every businessman needs to have. Have the mindset to be able to continue to grow will always be a plus.
In this digital era, enriching mindsets and insights about business also doesn't need to be bothered. Access to articles, videos, audio news, and books about business is very easy to find.
3. Conduct Research
Business research is conducted so that you can imagine how your business will run from production to distribution. This kind of thing can be done in two ways, through online roaming or better yet going directly to the field to see the conditions.
4. Building Relationships with Other Businessman
In business networking, building relationships is like a domino effect. When you can build friendships with one person, chances are you will easily meet other friends. Building relationships allows you to see new opportunities, learn how they do business, see how to solve other people's problems, so that it allows you to collaborate in the future.
5. Preparing Capital
In this case, the first task you need to do is plan where the source of the capital will come from. Then, adjust the capital based on the research you did before. Finally, managing capital as well as possible based on previous research.
6. Participate in Training and Seminars, If Needed
Participate in training and seminars can be an option to further broaden your horizons regarding the business world. Getting direct knowledge from reliable people who are already professionals, will open your eyes more and of course minimize mistakes that might occur in the future.
7. Determine the Appropriate Location
Based on the results of the initial research, of course at this stage you can imagine where your business will operate. Locations that have active mobility and high sales activity are one of two of your calculations. Location in this case does not merely refer to a place, you can use social media, marketplace, e-commerce, or something else as your business destination.
8. Learn to Get and Keep Customers
Study the target consumers of your business, who are you going to go to or who is likely to buy your product. In addition, keep consumers to always come to your place. This can be done by serving them as best as possible, listening to their every complaint, and of course asking for their assessment as evaluation material.
The tips above can be a guide for beginners on how to build SMEs. Starting a business means participate in advancing the national economy, apart from that synergizing in creating jobs is a good step for beginners, as well as one of the elements of business development.
Sources:
Gabriela Angelica. kompas.com. 2022. 5 Tips Memulai UMKM bagi Pemula.
CNBC Indonesia. 2021. Jangan Asal Buka Usaha, Ini Tips Belajar Bisnis untuk Pemula.
