In the entrepreneurship pillar, Astra established the Astra Dharma Bhakti Foundation (YDBA) to focus on carrying out MSME development in Indonesia, both in the manufacturing, workshop, craft & culinary, and agricultural sectors. Development is carried out by Astra through YDBA to support the independence of MSMEs in Indonesia.
To support MSME development activities around the Astra group network, Astra through YDBA is also committed to collaborating to carry out MSME development, one of which is in the work area of PT Pamapersada Nusantara (PAMA) Kideco site by establishing the Pama Daya Taka Business Development Institute (LPB) (LPB PDT) located in the Paser area, East Kalimantan.
Since its establishment in 2013, LPB PDT has continued to show its achievements in developing MSMEs in the Paser area, especially in the Batu Sopang District, Batu Kajang Village, Kasungai, Legai, Samurangau, Sungai Terik, Songka and Muara Samu District, Rantau Bintungan Village, Biu and Muser Village. Currently, LPB PDT has mentored 284 MSMEs in the culinary, horticulture, 2-wheeled workshop, fisheries and plantation sectors,
The mentoring carried out by YDBA and Pama through LPB is not only training, mentoring, marketing, and financing facilitation, but LPB also supports/facilitates MSME licensing, one of which is in the culinary sector. A total of 77 culinary MSMEs have obtained business licenses facilitated by LPB, both Business Identification Number (NIB), Household Industry Food (PIRT), and also halal certification.
To find out more about the achievements of MSMEs that have received the mentoring program, on September 10, 2024, YDBA together with PAMA and several stakeholders from the Indonesian Capital City Authority Agency (IKN) and the East Kalimantan Customs Team visited the fostered MSMEs in the Paser area, East Kalimantan which is packaged in the #UMKMSiapBeraksi program. Some of the MSMEs visited included the Resya Cake Culinary MSME, Mamere Gallery, and Mutiara Bersama Fish Fishery MSME.
Also present at the event were the Secretary of the YDBA Management, Ema Poedjiwati Prasetio; Treasurer of the YDBA Management, Agung K. Sampurno; Advisor YDBA, Tonny Sumartono; Deputy Project Manager PAMA Site Kideco, Nanang Yusanto; CSR Section Head PAMA, Suryadi; Expert Staff for Community Empowerment in the MSME Sector of the IKN Authority, Farid Manaf and Head of Customs and Excise for the East Kalimantan Region, Nugroho.
This event was also held in conjunction with the signing of a collaboration commitment involving the LPB PDT-assisted Agricultural MSMEs that are trusted to supply their horticultural agricultural cultivation products to the catering sector, namely PT Titunggal Hasta Brata, PT Tanjung Paser Abadi and PT Bali Indah Nusantara.
The Secretary of the YDBA Management in the #UMKMSiapBeraksi activity said that all achievements from Astra's hard work through YDBA, Pama, and LPB PDT are expected to be the spirit of MSMEs to continue to improve their achievements, including the success of agricultural MSMEs that will supply their cultivation results to the catering sector. Ema also hopes that the collaboration can run sustainably by continuing to prioritize QCD (quality, cost, delivery) which can be maintained by MSME friends. Meanwhile, the Deputy Project Manager of PAMA Site Kideco said that PAMA will continue to be committed to carrying out sustainable coaching for fostered MSMEs. Nanang also explained that PAMA continues to encourage fostered MSMEs to innovate in running their businesses. Thus, through this innovation, it is hoped that MSMEs can improve their welfare.
